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Friday, April 12, 2013
Thursday, April 11, 2013
Online Marketing Consulting & Strategy, Business Plan, Research ...
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Wednesday, April 10, 2013
Game of Thrones, Season 3
Michelle Fairley as Catelyn Stark on HBO's Game of ThronesPhoto by Damien Elliott/HBO
It was one of the most-talked-about scenes of Sunday?s Game of Thrones, and not necessarily out of affection. The Starks and their bannermen stop to rest on the way to Riverrun for Lord Tully?s funeral. We see Catelyn working on some kind of prayer wheel for Bran and Rickon. Talisa, trying to make ins with her mother-in-law, offers to help. Catelyn, consumed by grief for her father and her home and worry for her sons, snaps that only a mother can do it.
And then she calms down and explains that she?s only made prayer wheels twice before. Once for Bran, of course. And once, many years ago, when ?one of the boys came down with the pox.? Jon Snow. The bastard son whom Ned brought back to Winterfell after helping Robert Baratheon defeat the Targaryens and claim the Iron Throne. Turns out that Catelyn prayed that he would die and then, when he got sick, she prayed that he would get better. And she promised her seven gods that if Jon Snow lived, she would treat him like a son and ask Ned to name him Stark. Which, of course, she didn?t.
Fans of the books have complained that not only does the scene not take place in the books, but that it is a huge departure for Catelyn?s character in both media. (As Slate commenter TawdryHepburn put it, ?I just wish they hadn't shoved her in the silly-emotional-lady box so early.? ) She?s never been nice to Jon Snow at all. Remember in Season 1, when he was about to leave for the Night?s Watch, and he came to visit Bran, who was recovering from being pushed out of a tower by Jaime Lannister? He said he came to say goodbye and she said, "You already have." And then she asks him to leave. You can tell she wishes it had been him.
So yes, having Catelyn break down with guilt over Jon Snow was jarring, at first. But after watching the scene a few times, I like it. I won?t pretend to be in the heads of show-runners David Benioff and D.B. Weiss, or to know precisely why they handle material differently between the books and show, when it?s not just to condense the very complex material. But I see at least one benefit in thawing Catelyn at least little bit.
Even in its abridged-for-TV version, this show has a kajillion characters. We don?t even get to check in on every major storyline in each hourlong episode. (Missed you this week, Danerys!) So to keep us watching, and to help us keep everything straight, the characters must be compelling. They don?t have to be likable, obviously, but they have to be interesting. And honestly, Lady Catelyn just hasn?t had that much to work with since Season 1. The show did not allow her to indulge much in her grief over Ned (bringing his bones to her at Renly?s camp?really?), and they couldn?t show her internal anguish about leaving Bran and Rickon for months.
All of which leaves her looking not just cold, but boring. The revelation might upset fans, but it doesn?t change that much. She?s still a flawed woman. Proper and honest and honorable and fiercely protective of her (trueborn) children, but flawed. But by admitting that, and by saying that she blames herself for her family?s considerable recent woes, she?s opened herself up just enough to make us curious about her. ??????
Source: http://feeds.slate.com/click.phdo?i=2936c6a147e318978f85ed957b389f5f
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Spotify's Top 10 most viral tracks
The following list represents the most viral tracks on Spotify, based on the number of people who shared it divided by the number who listened to it, from Monday, April 1, to Sunday, April 7, via Facebook, Tumblr, Twitter and Spotify.
1. Robin Thicke, "Blurred Lines" (Star Trak, LLC)
2. M83 feat. Susanne Sundor, "Oblivion" (Back Lot Music)
3. Vampire Weekend, "Diane Young" (XL)
4. OneRepublic, "Counting Stars" (Mosley Music/Interscope Records)
5. Nico Vega, "Beast" (Daniel Epand)
6. Chvrches, "Recover" (Goodbye Records/Virgin Records)
7. Lights feat. Owl City, "Cactus in the Valley (Acoustic)" (Last Gang Records)
8. The 1975, "Chocolate" (Dirty Hit Records Under Exclusive License to Universal Music Canada Inc.)
9. Phosphorescent, "Song for Zula" (Dead Oceans)
10. Ariana Grande, "The Way" (Universal Republic Records)
UNITED KINGDOM
1. Nico Vega, "Beast" (Daniel Epand)
2. Garbage, "Not Your Kind of People" (STUNVOLUME)
3. 30 Seconds to Mars, "Up in the Air" (Virgin Records)
4. M83 feat. Susanne Sundor, "Oblivion" (Back Lot Music)
5. Phosphorescent, "Song for Zula" (Dead Oceans)
6. Ant & Dec, "Let's Get Ready to Rhumble_100 percent Radio Mix" (Demon Digital)
7. Vampire Weekend, "Diane Young" (XL)
8. OneRepublic, "Counting Stars" (Mosley Music/Interscope Records)
9. Half Moon Run, "Full Circle" (Indica Records)
10. John Grant, "GMF" (Bella Union)
Source: http://news.yahoo.com/spotifys-top-10-most-viral-tracks-184511978.html
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Genetically Modified Rat Is Promising Model For Alzheimer's
Scientists hope a new genetically modified rat will help them find Alzheimer's drugs that work on humans.
Ryumin Alexander/ITAR-TASS/LandovScientists hope a new genetically modified rat will help them find Alzheimer's drugs that work on humans.
Ryumin Alexander/ITAR-TASS/LandovA rat with some human genes could provide a better way to test Alzheimer's drugs.
The genetically modified rat is the first rodent model to exhibit the full range of brain changes found in Alzheimer's, researchers report in The Journal of Neuroscience.
"It's a big step forward" for drug development, says Roderick Corriveau, a program director at the National Institute of Neurological Disorders and Stroke, or NINDS, which helped fund the work. "The closer the model is to the human condition in representing the disease, the more likely the drug will behave and cure the way it would in humans."
In recent years, drug companies have developed several Alzheimer's drugs that seemed to work in animals, but did not help people with the disease. A lack of good animal models for Alzheimer's may be one reason for those failures, researchers say.
For the past couple of decades, Alzheimer's researchers have relied primarily on mice that carry human gene mutations that cause people to get the disease in their 40s or 50s. Like people, these mice develop so-called amyloid plaques in their brains.
But that's where the similarity ends. In people with Alzheimer's, after plaques appear, huge numbers of brain cells die. That's never happened in mice, despite lots of genetic tinkering, Corriveau says.
So researchers began to consider a different rodent model: the rat. "Rats are 4 [million] to 5 million years closer evolutionarily to humans," Corriveau says, which means their brains are more like ours.
But early efforts to insert Alzheimer's gene mutations into rats didn't work any better than with mice, he says. Then a group of scientists began studying a line of rats that are known to get some of the same health problems people do as they get older.
"We thought that they would be sort of on the cusp of normal aging," says Terrence Town, a professor of physiology and biophysics at the University of Southern California. "And then if we added into that mix these mutant human genes that cause Alzheimer's, we might have a much better and much more full model of the human syndrome."
Once they inserted the mutant genes, the rats began to develop plaques in their brains, just like the mice had, Town says. But unlike the mice, he says, these rats also developed so-called tangles in their brain cells, another hallmark of Alzheimer's.
"The big shocker came when we started counting numbers of neurons in their brains," Town says. "It turns out that they lose up to about 30 or 35 percent of the neurons in brain regions that are classically associated with Alzheimer's disease."
The rats also began to lose their ability to do mental tasks, like navigate a maze. And as the animals get older, Town says, "they perform even worse, much as you would see in a human being that would have these mutations."
Town's lab has already begun testing some potential Alzheimer's drugs on the new rats. And Town says he's already getting calls from other scientists who want to try the new rats in their labs.
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How Local Business Listings Help Your SEO Campaign
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Today, local business information is available at the click of mouse.? The advancement in technology has helped people explore local services and products online ? both via computers and mobile phones. It was found in one study, that before making a purchase, 97% of people use the Internet to find services and product in their local area.? Therefore, it has become crucial for even small business to get listed in local business listings.
What exactly is local business listing?
Local business listings mean that one can promote one?s business? among ?the? local? audience, who are the most likely potential customers. Basically this idea has come from the age-old concept of advertising in the local newspaper or yellow pages. It is a listing on search engines that shows the physical location of a company or business on a map with all the relevant information namely the websites, contact numbers, services offered etc.?In the 21st century, all major search engines, like Google, Yahoo or Bing offer local business listings.
How are SEO & local business listing are associated?
Search engine optimization or SEO has great relevance with local business listings. SEO basically means optimizing the website for better ranking on search engines and the goal is to get online visitors and find the potential customers. Local SEO means that you focus on getting local customers to visit your site versus those of your competitors.
However, if you don?t proactively do some SEO optimization of your site and it?s listings on the Web, often customers will not be able to find it on line. This may adversely affect one?s business as it could lead to drop in sales.? Here is where on line business listings come into picture.
The best part about local business listings is that they are not only easy to set up, but they are also free of charge.
Adding and validating your business in local business directories can greatly help you by increasing traffic in your website, attracting more customers, reducing marketing costs and also assisting in the search engine optimization efforts.
Lets us see how Local Business Listings can help your SEO campaign:
1) They expand your site visibility?
Setting up business listings gives you better visibility online. After claiming an existing listing (or applying to start one if no listing exists), you can add business-specific details to the listing, insert pictures and videos, select the applicable categories, and even choose available features like coupons and map tags.
This helps you by giving your business listing better visibility and content and helps your page stand out in the search results (which are dedicated to your category of company).
Doing local business listings, you don?t need the services of web developers to upgrade your website, or for that matter search engine spiders to crawl your web page. Thus, you have created an additional source that will deliver your business information to search engines directly via the local business listing platform.
2) The provide inbound links
There are many local business directories that allow website owners to add a link to their website. With the help of this link, you can actually improve ranking of your search engine as backlinks are used by search engines to determine the authority of your website.
3) They increase website traffic ? ? ? ? ? ? ?
By being a part of a local business directory and having a complete profile, you have the opportunity to rank when people search for your type of business. When someone searches for your niche and location with a keyword, your profile page is searchable and you might be on top of the search results. This in turn, helps to increase traffic to your website (when people click to learn more).
Free Local Business Listing Sites
1.?Google Places
A Google local listing has become all the more imperative as Google features the localized results much before the organic listing does.
If your physical business enterprise has multiple locations then you must make use of numerous Google Places Business listings.
If you want to maximize your local business on Google, You must make sure to be present at three places.? You can submit your business in three ways.
- Google Places
- Google+
- Google Webmaster Tools
2.?Yahoo Local:
The local search results of Yahoo are available at http://local.yahoo.com.? Local listings are available for free, however listing enhancements may coast you? $9.95/month. You can submit your local listing here: http://listings.local.yahoo.com/ (you would need to have a Yahoo account).
3.?Yelp:
Yelp is an online city guide made up of user-generated reviews. Yelp has a large user community, which is independent from popular search engines. Hence, it is necessary for your business to be featured on Yelp in order to gain attention from this completely different and targeted audience.
4.?Local.com:
Local.com is a search engine that lists local US businesses and currently is home to millions of business listings. You can claim your business listing if it already exists on the local.com database or create an entirely new listing for free.
5.Hotfrog:
HotFrog is a nice simple local business listing site, active in several countries around the world, including the UK and Australia.
Tips for Maximizing Your Local Listings
- Work consistently on improving your listing. For this you can incorporate new content, innovative photographs or anything interesting and new that will attract your target audience.
- You can subtly encourage testimonials and reviews about your product or services by the users as this will enable to increase the credibility of your business amongst new shoppers. This is most important if you are a new company, trying to expand your business.
- Be careful about explicitly asking for testimonials or paying for testimonials. This is generally against the terms of service of the various sites and can cause them to remove testimonials that don?t seem ?natural?.
When can you expect to see results from local business listing?
It is rather difficult to say how soon you can expect results from a local business listing. In most cases, it does not take too long before you can reap benefits in the form of increased sales from the listing.? In the worst case scenario, even if, you don?t make use of any kind of SEO services, it should not take more than a couple of months to see positive results from the listing. You should remember it is not a magic wand. With a little patience and submitting your business profile to numerous local business directories, you will definitely reach a wider audience of potential, local customers.
Closing Thoughts
To sum it up, it can be said that with the aid of business listing service, you can see your business receiving enhanced web based attendance, greater reliability, and earn more profits.
Author Bio:
Sanket Patel is the Founder of Blurbpoint.com. Leading SEO Company since 2006 specializes in Advance Guest Blogging Services, SEO Services, Link Building, Online Reputation Management, Social Media Marketing, Content Marketing and many more.? He deeply researched and developed the successful Panda/Penguin ultimate recovery process. Find me on Facebook?or Twitter.
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